The Houzz Kitchen Trends Study provides insight regarding the most popular kitchen trends in home improvement. The report is unique because it captures the opinions of homeowners, whereas most surveys focus on trends from the perspectives of interior designers, architects, etc.
Also, all respondents were required to meet one of three requirements: either they completed a kitchen remodel or addition in the past 12 months, they were currently working on one or they plan to start one within the next three months.The majority of homeowners are choosing to remain in their homes during a kitchen renovation. So, why are they staying put? “It’s less stressful,” explains Houzz Editor and Writer Mitchell Parker. He tells Freshome that two-thirds of homeowners opt to stay put during kitchen renovations.“They’re three times less likely to experience extreme stress than those who move out,” Parker says.
Open concept kitchens continue to be popular among homeowners. According to the report, 53% of homeowners who want to make the kitchen more open are doing so to open the space up to nearby rooms. On the other hand, 22% want to make the kitchen more open to the outdoors.
You already know that farmhouse sinks are trendy but, according to Parker, homeowners also like the farmhouse kitchen style in general. “Transitional is still the most popular style (21%), but farmhouse (14%) has been picking up steam. Now, it’s almost neck-and-neck with contemporary for second place.” Transitional actually dropped 5% from last year and contemporary dropped 1%, while farmhouse rose 2%.
Homeowners are also more comfortable mixing metals. “Only 46% of homeowners are matching metal finishes in the kitchen,” Parker says.Whether matching or mixing, nickel is the runaway favorite at 44%, followed by chrome at 13%. “Most homeowners are mixing metal finishes in hardware and fixtures with matte nickel, oil-rubbed bronze and matte black,” Parker explains.
The main reason homeowners renovate is to replace the countertops, backsplash and sink(s). By the numbers, 93% are upgrading their countertops, 87% are upgrading or adding a backsplash and 85% are upgrading a sink. “Renovating homeowners are obsessed with decluttering their countertops,” Parker says. “There may be a correlation in countertops being the most popular feature to upgrade because they are more noticeable without the clutter.”
The vast majority of homeowners (9 out of 10) replace all or some of their appliances during kitchen renovations. Refrigerators and dishwashers are the most common upgrades. Other popular appliances to upgrade include the microwave, range, range hood, garbage disposal and cooktop. Regular stainless steel remains popular, but black stainless is now the choice of 1 in 10 homeowners.
Among the 93% who upgrade countertops when deciding what to replace, Parker says this is the first year that Houzz has seen engineered quartz surpass all of the natural stone materials combined in terms of popularity (48 versus 43%, respectively). Meanwhile, granite continues a multi-year decline (40%, 34% and 30% in 2017, 2018 and 2019 studies, respectively).“Homeowners are favoring engineered quartz because it is a hardworking material that also offers crisp, continuous colors,” Parker says. Engineered quartz is also available in a variety of options. “You can get quartz that has the intricate veining of marble but that doesn’t involve the heavy maintenance of marble,” he explains.
In addition to white countertops, homeowners also like white cabinets, but they’re leaning toward gray, too. “While white cabinets maintain their prevalence (43%), one in ten homeowners choose gray,” Parker says. “The people who select gray cabinets are more likely to also select brushed or satin nickel door hardware.”
Among major built-in upgrades, pantry cabinets and islands take the lead (40% and 38%, respectively). Homeowners are seeking custom or semi-custom cabinets with adjustable shelves. They want to keep their canned and dried goods, spices, etc. handy, yet out of sight.